/ POPEYES — HOMEGROWN
Challenge: For far too many in Popeyes’ communities, the taste of fresh food is a luxury, not a given.
Insight: In Louisiana, “Southern hospitality” isn’t just a saying—it’s a way of life rooted in care and abundance.
Idea: Popeyes will give back by planting local gardens, ensuring everyone gets a seat at the table and a bite of something fresh.
Make it stand out



